Getting apps just got easier

*   Now you can buy apps and pay on your mobile bill or using Pay & Go credit

*   PLUS – you could win one of four Samsung Galaxy S5’s, just by trying it out

Back in the day, personalising your phone wasn’t easy. Your options were pretty much limited to changeable facias and ringtones that could play one ‘beep’ at a time and barely sounded anything like the Knight Rider theme or the latest Spice Girls song. The occasional flashing antenna was the sign of a true phone customiser. But then the smartphone revolution began. And everything changed.

Today, you’d struggle to find any two smartphones that are the same. From the moment we carefully take it from the box, we begin making our phones truly unique to us – a genuinely personalised experience, thanks to the apps we choose to download.

And now, for Samsung owners, making your phone (or tablet) your own is now easier than ever with Charge to Mobile app purchasing. And it’s just as straightforward as the name suggests – you buy an app, pay using Charge to Mobile and we’ll either add the app cost to your Pay Monthly bill or deduct it from your Pay & Go credit. Easy peasy.

To mark the launch, we’ve teamed up with Samsung to give you the chance to win their flagship smartphone – the Galaxy S5.  There are four to be won and to be in with a chance, all you need to do is make sure you select ‘Phone Bill (O2)’ as your payment method when completing a purchase from Samsung Apps.

We’ll pick one winner per day from the list of O2 customers who paid on their phone bill using Charge to Mobile on 10 June, 12 June, 17 June and 19 June, and give them a call that’ll brighten their day.

Head over to Samsung Apps now and pay the easy way. You never know – today could be the day when getting Galaxoid gets you a Galaxy S5.