O2 appoint new Business Head of Strategy

Telefonica O2 UK today announced that former head of professional and managed services Christian Craggs will return to the business in a new role as Head of Strategy, Planning and Operations.

Craggs has previously worked in business development and strategy roles in both Telefonica O2 UK and Telefonica Europe. He will report to UK Business Director Ben Dowd, and starts in his role today, 28 February. He will be responsible for developing the strategy for the business directorate with the aim to become the communications operator of choice by 2014.

Ben Dowd, Telefonica O2 UK Business Director, said: ‘I am delighted that Christian is returning to the team and leading one of the most important areas of the Business directorate. I have no doubt he will be a success in his role and will do it in a way that will enable us to reach our ambition and deliver fully to our customers’ needs.’

The role will work across both the Enterprise and Small & Medium Business areas to ensure the right strategies are in place and that they are aligned.

Dowd continued: ‘Christian’s previous experience and knowledge of O2 will be a huge asset. With the support of the wider team, he’ll help us to maintain the focus on delivering our strategy and make sure we are ahead of the game in this ever changing market.’

Craggs added: ‘This is a huge opportunity for me and one that I am really looking forward to. Coming back to the great team at O2 and being able to help mould and set the vision for the future strategy of the business team was something I jumped at.’